Why Sam George is topping X trends
Minister for Communications, Digital Technology, and Innovation, Samuel Nartey George, is currently the number one trending topic on X (formerly Twitter), following a heated exchange with MultiChoice Ghana over DStv subscription prices.
The Minister had called on MultiChoice Ghana to implement a 30% reduction in DStv subscription fees, citing the cedi’s recent appreciation, declining inflation, and growing public dissatisfaction with current rates.
However, in a statement issued on Sunday, August 3, 2025, and signed by its Managing Director, Alex Okyere, MultiChoice Ghana rejected the proposal, describing the suggested price cut as “not tenable.”
“While we appreciate the recent appreciation of the cedi, it is not tenable to reduce the DStv subscription fees in the manner proposed by the Minister,” the company stated.
According to MultiChoice, any review of subscription rates must consider the broader economic environment and the company’s commitment to maintaining quality service. The company also indicated it had presented an alternative proposal to the Minister and the National Communications Authority (NCA) as part of ongoing discussions.
MultiChoice, which has operated in Ghana for over 30 years, said it remains committed to keeping subscription fees as affordable as possible.
In response, Sam George accused the company of being dismissive of the concerns of Ghanaians. He compared the situation in Ghana to Nigeria, where MultiChoice complied with a court order to halt similar price hikes following intervention by the Nigerian House of Representatives.
“In April, when the cedi had appreciated by about 10%, inflation had dropped by over 5%, and fuel prices had declined, DStv still went ahead with a 15% increase,” the Minister noted.
His firm stance has drawn widespread support across the political divide, including from members of the opposition.
Senyo E. Amekplenu, a member of the NPP Communications Team, in an interview, said the party may join a public protest against DStv if necessary.
The debate has also sparked intense discussions on social media. A user, @IdanBarnes, wrote:
“While Sam George is poised on ensuring that Ghanaians are charged fair prices for their DStv subscriptions, some NPP social media bots are trying very hard to incite Ghanaians against him for political reasons. DStv is really milking Ghanaians.”
Another user, @Enocksmith85, posted:
“Luckily Ghana is no longer governed by selfish and corrupt people. Definitely, Sam George will revoke their license if DStv Ghana doesn’t reduce the subscription fees on August 7th. They will be gone—and watch them come back a few months later to beg Ghanaians to subscribe again.”
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