More than ten years after the disappointing rollout of Google Glass, Google is preparing to re-enter the smart glasses market with a new AI-powered device.
The glasses are expected to launch in autumn and will include a built-in camera on the frames and speakers in the arms, enabling Google’s AI system, Gemini, to interact directly with users.
The product was unveiled for the first time at Google’s annual developer conference on Tuesday, with designs created in partnership with Warby Parker and Gentle Monster.
Google Glass, originally introduced in 2013, was discontinued in 2015 shortly after its UK release due to concerns over privacy, usability and pricing.
According to Google executive Shahram Izadi, the new smart glasses are designed to allow users to stay “hands free and heads up,” while receiving assistance through voice-based AI interactions delivered privately through the device.
The glasses will be compatible with both Android and iOS devices, the company confirmed.
Izadi added that the device is intended to provide all-day assistance through Gemini, with responses delivered audibly rather than through a visual display.
Google is also developing a more advanced version featuring an in-lens display capable of showing text and information, although that model is not expected to launch yet. More details are expected later this year, and developers are already working on applications for it.
However, concerns around privacy are re-emerging, similar to those that surrounded Google Glass more than a decade ago.
The new device shares similarities with Meta’s smart glasses, which also include cameras and audio features and integrate with Meta AI. Meta has reportedly sold millions of its Ray-Ban smart glasses, though they have also raised privacy concerns due to discreet recording in public spaces.
Other tech companies are also entering the space, with Snap expected to release updated smart glasses and Apple reportedly working on its own version.
Investor Christine Tsai of 500 Global said Google’s return to wearable AI devices is a positive development for both consumers and startups, noting that smart glasses could become a major new computing platform following smartphones.
Developers also see potential in the technology. App creator Anil Shah said smart glasses could integrate services such as Google Maps and voice tools, allowing users to access information and complete tasks hands-free without opening apps.

