Caveman watches brings time consciousness to 10th Heritage Caravan

As the Heritage Caravan marks its 10th anniversary this March, Ghana’s celebrated cultural roadshow is set to welcome a new partner with a unique message: valuing time. Caveman Watches, the luxury Ghanaian brand, is joining the caravan for the first time, pledging to champion punctuality while celebrating heritage.

Anthony Dzamefe, CEO of Caveman Watches, described the partnership as a natural fit during an interview on Citi FM’s Breakfast Show on February 10. “The new experiences I am introducing to the caravanites, focus on the full experience of being on time. Participants will come back with a vivid understanding of exactly how long it takes to travel from Accra to Kumasi and other locations. There will also be a few surprise gifts along the way. People should come in high spirits, and they will leave with a memorable experience with the Caveman brand,” he said.

The caravan, organized by Channel One TV and Citi FM, kicks off on March 1, 2026, with four buses carrying participants across Ghana. The itinerary blends cultural immersion with entertainment, featuring live performances by the Nyinkyim Band and DJ Mingle at Maaha Beach Resort, alongside culinary showcases that highlight the country’s diverse regional flavors.

For Caveman Watches, the event offers more than brand visibility. Dzamefe emphasized that the caravan aligns with Caveman’s values of excellence, timeliness, and promoting Ghana’s tourism potential. He pledged to provide a hands-on perspective of travel times between major cities, blending education with enjoyment.

Strong sponsorship support is adding to the festive atmosphere. Goil Fuel, Multi Pro Company (introducing Mini Me Atsomo and Add Me Groundnut Paste), OmniBisc, Didi Shito, Gino Tomato Paste, Nana Rice, Hollard Insurance, and Peeva Beverages are among the partners backing the caravan.

Celebrating a decade of cultural exploration, this year’s edition promises to be both reflective and forward-looking. With Caveman Watches spotlighting time consciousness, the caravan underscores a broader message: Ghanaian excellence is not only about heritage and creativity, but also about discipline and reliability.